Canada’s Five-year Travel Markets Outlook

Toward New Milestones

Tourism in Canada is on the verge of a critical milestone. Inbound visitation from the United States and overseas will fully recover in 2025, even as new challenges threaten to stand in the way.  As global financial conditions ease, economic growth will also pick up in many of Canada’s tourism source markets, propelling inbound tourism traffic beyond its pre-2019 level.

February 27, 2025  •  10-min read

Outlooks to 2027, by region

Alberta

Expanding Population Underlying Tourism Growth

March 5, 2025  •  15-min read

Forthcoming

British Columbia

Title

Month X, 2025  •  X-min read

Forthcoming

Manitoba

Population Growth Shaping Tourism’s Fortunes

Month X, 2025  •  X-min read

Forthcoming

New Brunswick

U.S. Visitors Will Drive Near-Term Growth

Month X, 2025  •  X-min read

Forthcoming

Newfoundland & Labrador

Capacity Will Constrain Tourism Demand and Supply

Month X, 2025  •  X-min read

Forthcoming

Nova Scotia

New Connections Drawing International Visitors

Month X, 2025  •  X-min read

Forthcoming

Ontario

Recovery in Sight for International Visits

March 6, 2025  •  15-min read

Forthcoming

Prince Edward Island

Smoothing Tourism’s Seasonality Will Support Growth

Month X, 2025  •  X-min read

Forthcoming

Quebec

Building on a Solid Foundation

Month X, 2025  •  X-min read

Forthcoming

Québec

Title

29 août 2024  •  14 min lecture

Forthcoming

Saskatchewan

High Potential Niches Priming Expansion

Month X, 2025  •  X-min read

Forthcoming

Yukon

Capitalizing on Strengths

Month X, 2025  •  X-min read

Forthcoming

Stuck in a Holding Pattern?

For an industry that’s desperately seeking a return to normal, the year ahead will remain atypical. Canada’s tourism operators continue to face off against the incomplete recovery of international visitors and a domestic market that is financially constrained.

June 19, 2024  •  10-min read

Alberta

New Strategy Primes Province for Growth

August 27, 2024  •  12-min read

Forthcoming

British Columbia

Tourism Set to Grow Despite Structural Changes, Fire Risks

August 1, 2024  •  13-min read

Forthcoming

Manitoba

Many Avenues for Medium-Term Growth

Augus 8, 2024  •  13-min read

Forthcoming

New Brunswick

Collaborations Will Bolster Medium-Term Tourism Growth

September 9, 2024  •  11-min read

Forthcoming

Newfoundland & Labrador

Tourism Set to Spring Back This Year

August 21, 2024  •  13-min read

Forthcoming

Nova Scotia

Domestic Tourism Pushing Province to Recovery

August 13, 2024  •  12-min read

Forthcoming

Ontario

Population Boom Will Propel Domestic Visits, Drive Growth

July 29, 2024  •  8-min read

Forthcoming

Prince Edward Island

Year-Round Visitation Push Could Propel Growth

October 3, 2024  •  14-min read

Forthcoming

Quebec

Strong International Rebound Pushes the Province Ahead

August 29, 2024  •  11-min read

Forthcoming

Québec

Le Québec profite de la forte reprise internationale

29 août 2024  •  14 min lecture

Forthcoming

Saskatchewan

Steady Growth and Significant Potential

August 21, 2024  •  13-min read

Forthcoming

Yukon

Return of U.S. Visitors Will Fuel Growth

October 3, 2024  •  12-min read

Forthcoming

Authors

Senior Economist

Canadian Tourism Research Institute

This institute serves the travel and tourism industry by providing in-depth analysis of travel activity by both Canadians and visitors. Keep up-to-date on trends and market intelligence though consolidated global data, regional forecasts, and seasonal travel surveys.

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