In this briefing, we investigate the outlook for domestic, U.S., and overseas visits to Alberta over the next three years. Will the province’s overall tourism market expand or decline during that time? We also share our outlook for tourism activity in Calgary and Edmonton. How does Calgary’s tourism compare with Edmonton and the rest of Alberta? What marketing strategies is Edmonton implementing to encourage visitation to the city?
Read the issue briefing to get our full analysis.
Key findings
Alberta snapshot
Overview
Domestic Activity
City Highlight: Calgary
City Highlight: Edmonton
Overall Performance
Appendix A—Bibliography
There are no reviews yet.