Resilient U.S. Market Will Support Growth: New Brunswick’s Travel Markets Outlook to 2027—February 2024

Aerial panoramic view of sandy beach on the Atlantic Ocean Coast. La Dune de Bouctouche, New Brunswick, Canada.

Resilient U.S. Market Will Support Growth: New Brunswick’s Travel Markets Outlook to 2027—February 2024

Provincial
Pages:13 pages11 min read

Author: The Conference Board of Canada

$395.00

This report contains a review of and outlook for tourism activity in New Brunswick. It examines domestic, U.S., and overseas activity.

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In this report, we consider the factors affecting recovery in the New Brunswick tourism industry, including the impact of lagging consumer confidence levels and elevated travel price inflation.

While tourism prospects for the province have largely rebounded and continue to show promise, the picture is not uniformly rosy. Will the dearth of air capacity to New Brunswick be a drag on recovery? How will relative economic growth in other key provinces and the United States affect visits to New Brunswick? What roles do its job vacancy rates in accommodation and food services, overall wage growth, and population expansion play? We share our outlook for the New Brunswick travel market, including the forces that will help or hinder growth over the period.

Read the issue briefing to get our full analysis.

Key findings
New Brunswick snapshot
Overview
Domestic activity
United States and overseas
Overall performance
Appendix A—Bibliography
Methodology

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