In this annual report, we look at tourism activity—number of visitors, where they are from, their expenditures in the province, and government efforts to increase the numbers.
How will tourism rebound and when will it reach pre-COVID numbers? What is the province’s new tourism strategy and how will it work?
Read the data briefing to get our full analysis.
Key Findings
New Brunswick Snapshot
Overview
Domestic Activity
United States and Overseas
Overall Performance
Methodology
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