The Future of Communications: Navigating The Digital Web

Name: The Future of Communications: Navigating The Digital Web
SKU: 7410-0405-WEB
Price: 99.00 CAD
Availability: InStock

Human Resources

January 14, 2016

Human Resources

Author: The Conference Board of Canada

$99.00

Periscope. Meerkat. Blab. SnapChat. Facebook virtual assistant. Podcasting to video. Being able to delete things about you from the Internet. Instagram deletes the square. Facebook wants you to stay there and never leave.

All of these things happened in less than 30 days in late 2015 … and are just a small reflection on how quickly the marketer’s job changes. So how is anyone supposed to keep up with what seems like a daily transformation in the communication landscape?

Join us for this special session that will shed some light on the future of communications, and help you navigate the increasingly complex digital web. Gini Dietrich, author of Spin Sucks and co-host of Inside PR, will walk you through what is new, what is to come, and how you can stay ahead of the trends and beat your competition.

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You will learn:

The latest and greatest social media networks;
How to keep up with all the changes;
How to incorporate the newest trends without much effort; and
What the magic 8 ball says is coming, and what you need to keep an eye on.

About Gini

Gini Dietrich is the founder and CEO of Arment Dietrich, a Chicago-based integrated marketing communication firm. She also is the founder of the professional development site for PR and marketing pros, Spin Sucks Pro, and co-author of Marketing In the Round.

Gini is the author of the PR and marketing blog, Spin Sucks, which is a 2012 Cision Top 100 Blog, the 2010 and 2011 Readers Choice Blog of the Year, a Top 42 Content Marketing Blog from Junta42, a top 10 social media blog from Social Media Examiner, and an AdAge Power 150 blog. And she is co-host of Inside PR, a weekly podcast about communications, social media, and where they all meet and intersect.