Travel Markets Outlook: National Focus: Spring 2011

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Travel Markets Outlook: National Focus: Spring 2011

Travel and Tourism

Author: Fares Bounajm, Gregory Hermus

$1,050.00

  • After rebounding somewhat in 2010, growth in overnight visits to and within Canada is expected to be moderate in 2011, due partly to high fuel prices.
  • Demand from emerging markets—such as China, India, and Brazil—may boost overseas visits.
  • Every province expects domestic demand to increase, although weak local economies may mute this growth in much of the Maritimes.
  • Slow growth in U.S. visits to Canada remains a concern, as Americans continue to adjust to new passport requirements and the strong Canadian dollar.
  • Spending on tourism-related goods and services is expected to rise across Canada, due mainly to rising prices.
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This report analyzes and provides a forecast for the tourism industry in Canada and each of the 10 provinces. The companion publication Metropolitan Focus: Tourism Insights for Select Metropolitan Areas provides a tourism forecast for nine Canadian cities.

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