Event Sponsorship
Why Sponsor a Conference Board Event?
Sponsoring an event offers businesses and organizations an opportunity to increase their brand exposure and reach a wider audience, conduct targeted marketing and direct audience engagement, network and build partnerships with industry professionals, and position their organization as a thought leader.
Our Events over the Years
91
Total number of sponsors
4.5
Average satisfaction score
(out of 5)
3,043
Total number of attendees
228
Total number of speakers
(Data compiled from BWC and CIS events during 2020–23.)
Looking to Sponsor an Event?
The Conference Board of Canada’s public website had 2 million unique visitors last year. Each Conference Board event is promoted to our customers and audiences through targeted integrated marketing campaigns, offering unparalleled exposure for your brand to the largest possible group of engaged stakeholders.
We seek out strategic partnerships with prominent industry associations and stakeholders who extend your brand’s reach beyond our database and bring additional equity to the association and sponsorship.
Sponsorship Benefits
Gain Visibility
All sponsors will have their logo added to the event website. Sponsor recognition may also include your logo in social media and event emails, placing your brand in front of all attendees. Signage throughout the event also gives sponsors continuous visibility.
Showcase Your Expertise
Featured sponsors have the opportunity to host interactive sessions where they can demonstrate their expertise and engage with their peers. Supporting sponsors can introduce their organization when opening a plenary or concurrent session.
Engage with Attendees
Exhibitor booths give sponsors the opportunity to share more about their organization, interact with peers, and generate leads.
Say Thank You with a Pass
Sponsors receive event passes to offer their colleagues and clients. You can also provide your contacts with a custom registration discount code, increasing their awareness of your organization.
Sample Sponsorship Visibility and Recognition Offerings
| Sponsor Benefit | Diamond Partner | Platinum $30,000 |
Participating $15,000 |
Workshop $12,000 |
Supporting $8,500 |
Exhibitor Booth $4,000 |
|---|---|---|---|---|---|---|
| Immigration research initiative funder | • | |||||
| 1-Year membership to either the National Immigration Centre or the Centre for Business Insights in Immigration (member pre-requisites must be met) | • | • | ||||
| Featured daily sponsor recognition | • | • | ||||
| Speaking opportunity at the event | Plenary | Plenary | Plenary | Workshop | Concurrent | |
| Sponsor logo displayed on event webpage | • | • | • | • | • | • |
| Standard marketing benefits: event-branded social copy, e-mail, ad card (event promo); includes mention in convening emails | • | • | • | • | • | • |
| Spotlight story | On-demand | On-demand | ||||
| Exhibitor booth | • | • | • | • | • | • |
| Complimentary event passes (additional discount for extra passes) | • | 10 | 6 | 5 | 4 | 2 |
| Sponsorship Experience | Featured $15,000 |
Showcase $7,500–$10,000 |
Networking $5,000 |
Supporting $3,000–$5,000 |
Exhibitor $2,500 |
|---|---|---|---|---|---|
| Lead-up to event | |||||
| Recognition in event promotions | • | • | • | ||
| Speaking opportunity at the event | • | • | • | • | • |
| During the event | |||||
| Speaking opportunities | Plenary Welcome remarks/opening: Speaker intro Sponsor showcase CEO spotlight (pre-recorded) |
Concurrent ($7.5K) Plenary ($10K) Sponsor showcase |
Plenary and Social Hour Pre-recorded break activity Social hour attendee activity |
Concurrent ($3K) Plenary ($5K) Welcome remarks/speaker intro |
|
| Featured daily sponsor recognition | • | • | |||
| Event ad placement | • | • | |||
| Exhibitor booth | • | • | • | • | • |
| Your logo on the live event platform | • | • | • | • | • |
| Event registration passes | 20 | 15 | 6 | 10 | 4 |
| Additional passes discount (75% off) | • | • | • | • | • |
Past Event Highlights
The Conference Board of Canada hosts events that bring together thought leaders to discuss topics that matter to Canadians, with a focus on preparing leaders in private industry, non-profit organizations, and government. Together, we debate contemporary issues, collaborate on solutions, and define best practices.
Canadian Immigration Summit
An exploration of how to make Canada’s immigration system more innovative, resilient, and responsive to complex challenges and unique opportunities.
Better Workplace Conference
This conference explores practical solutions and ideas about attracting and retaining top talent, remote work, labour shortages, employee engagement, and compensation.
Past Event Details
Total number of sponsors
91
Total number of speakers
228
Some of Our Featured Speakers
Camille Dundas
Co-founder and Editor-in-Chief, ByBlacks.com
Mohamad Fakih
CEO and President,
Paramount Fine Foods
Ron Tite
Purpose-Driven Leadership and Marketing Expert
Armine Yanlizyan
Atkinson Foundation’s Fellow, Future of Workers
Total number of attendees
3,043
Our Audience Profile
Attendees by Rank
Attendees by Function
Average satisfaction score 4.5 
(Data compiled from BWC and CIS events during 2020–23.)
Testimonials
Sponsor an Event
Your investment represents an incredible value, capitalizing on the Conference Board’s organizational strengths, respected brand, and ability to reach your key audiences in order to maximize your communications and marketing objectives.