What Total Rewards Matter Most to Employees—July 2025

What Total Rewards Matter Most to Employees—July 2025

People and Culture
6 min read

Author: Diogo Borba, Lindsay Coffin

$895.00

The right total rewards package can attract talented employees and turn a job into a long-term commitment. Workers in Canada consider more than just salary when choosing a job. Our survey results reveal what employees value most.

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Inside Total Rewards: What Matters Most to Employees

The right total rewards package can attract talented employees and turn a job into a long-term commitment. Workers in Canada consider more than just salary when choosing a job. As part of The Conference Board of Canada’s Employee Perspectives research series, we asked survey participants to rank 26 total rewards components to reflect what they value most in an ideal package.

What are the 10 most important rewards employers can offer their employees? Does the perceived value of these rewards differ across regions and demographics such as age and gender? How does income level, job function, industry sector, and work model factor into these priorities?

Read the online experience to get our full analysis.

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