In this research, we examine the effects of the ongoing energy crisis in Europe, attendance at the Calgary Stampede, and labour shortages on Alberta’s tourism activity.
As provinces have eased restrictions on travel activity, when will overnight interprovincial trips to Alberta return to their pre-pandemic level? What major downside risks are there to our generally optimistic outlook for the province’s tourism industry? We share our travel markets outlook for Alberta, including short-term and medium-term forecast risks.
Read the issue briefing to get our full analysis.
Key Findings
Alberta Snapshot
Overview
Domestic Activity
United States and Overseas
City Highlight: Calgary
City Highlight: Edmonton
Overall Performance
Methodology
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