Domestic Tourism Grows as Cross-Border Tensions Mount
While strained Canada–U.S. political and economic ties will disrupt travel patterns this year and beyond, greater domestic travel by Canadians will support an increase in overnight visits to Ontario—by 9.4 per cent in 2025 alone. Canadian travellers are opting for domestic travel instead of journeying over the border to the United States.
How does the federal government’s plans to reduce international immigration and slowing population numbers factor into tourism demand? What initiatives does the Ontario government have in place to encourage Ontarians to travel within the province? To what degree will major events like the 2026 FIFA World Cup bolster tourism in Toronto, and what does our forecast look like for Ottawa and the Niagara region?
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