The digital leader’s role is to develop the organization’s digital strategy and oversee its execution; where this leader should be positioned within the organization sparks strong debate.
Document Highlights
Going digital—leveraging digital technologies to connect organizations, people, and processes—leads to changes in strategy that can reshape a company or disrupt an industry. In this report, we describe the skills a digital leader needs (think digital and business knowledge, start-up mentality) and examine the relative merits of positioning various functional heads as your company’s digital leader.


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