This industry profile provides a five-year forecast for Canada’s Printing and Publishing Industry.
Canada’s Printing Services Industry: Industrial Profile Summer 2011
Canada’s Printing Services Industry: Industrial Profile Summer 2011
Industry Economic Analysis
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- Economic Recovery—The economic recovery has improved corporate profits, which will drive labelling and print advertising activities.
- Paper Prices—Paper is the single biggest material cost to the industry, and low paper prices are helping to cushion the bottom line.
- Shrinking Market Share—Print’s share of ad expenditures continues to decline as other media, led by the Internet, gain in popularity.
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