Dream Big and Diversify
Alberta’s travel and tourism market is set for growth, but various forces could prove challenging as the outlook period unfolds.
Will persistent trade tensions with the United States boost domestic travel to the province, and will Americans be deterred from visiting? Has Alberta’s tourism strategy made inroads in attracting international visitors from key overseas markets? Can the market surmount its vulnerability to climate-related events with continued development of new attractions? How will federally imposed reductions to immigration and temporary foreign worker permits factor in?
Read the online experience to get our full analysis.
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