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Understanding the Four Faces of Europe

This map identifies—based on economic and business criteria—four European country groupings, each presenting pros and cons for Canadian businesses.

Use the map to find out which European countries fall into which grouping, a SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis, and a chart showing key data for each group.

*Non-EU members.
Sources: The Conference Board, Inc.; The Conference Board of Canada.