Sustainable Customer Offerings: Making Products a Force for Social Good—Not Just “Less Bad”

The Conference Board of Canada, June 17, 2015
Recorded Webinar by
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Growing global resource constraints coupled with changing customer, investor and government expectations are driving companies to change the way they do business. They are redesigning existing product portfolios to reduce dependency on dwindling and finite resources and investing in new products and services to increase sustainability. Leading companies are re-imagining and re-tooling their business models and product and service designs to minimize adverse social and environmental impacts and generate positive impacts throughout the life of their products. In so doing, they advance an industrial revolution that turns the making of things into a positive force for people, the economy, and the planet.

Webinar Highlights

This special 60-minute webinar will deepen your knowledge of these trends and strategies and will show organizations how to create customer value through enhancing your product’s sustainability features. You will learn:

  • trends, drivers and business case for improving the social and environmental impacts of your products and services
  • latest insights about how to enhance the sustainability profile of your product portfolio
  • practical examples and real case studies on embedding “sustainable design” into product development

If you work in sustainability, corporate social responsibility, finance, product design, R&D, procurement, manufacturing, engineering, marketing, sales or community investment you will gain valuable insights about this important business trend and practice. Senior managers from government and civil society organizations that want to foster social innovation and environmental footprint reduction will discover ideas on how to engage with business.

About Coro

Photo of Coro StrandbergCoro Strandberg, principal of Strandberg Consulting, is a nationally recognized corporate social responsibility and sustainability thought leader and strategist. She advises corporations, governments and industry associations on the integration of sustainability into business purpose, governance, risk management, strategy and operations in ways that create business and societal value. In 2014 she was recognized as a top CSR consultant in Canada by Canada’s Clean50.

About Gretchen

Photo of Gretchen DigbyGretchen Digby is the Director of Global Sustainability Programs for the Center for Energy Efficiency and Sustainability at Ingersoll Rand, a global diversified industrial manufacturer. She establishes world-class sustainability training programs and leads global engagement activities for the company’s nearly 40,000 employees to further integrate sustainability into the company culture including raising employee competencies and measuring the value of sustainability through unique partnerships and outside-the-box approaches.

About Angela

Photo of Angela GriffithsDr. Angela Griffiths is the Director of Research and Advisory Services at UL Environment where she manages the Science and Standards team. UL Environment (a division of UL) reinforces the credibility of sustainable product claims through its robust certification, validation and testing services for manufacturers. Its standards and certifications advance the recognition of sustainable products and drives purchaser clarity by bringing trusted transparency to the green marketplace. Angela is a certified management consultant with technical expertise in sustainability planning, cumulative environmental effects assessment, climate change, solid waste management, and energy and water use efficiency.

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