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The Canadian Travel Industry Outlook: A Lower Dollar, An Affordable Vacation

The Conference Board of Canada, October 19, 2015
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We can expect to have a lot of visitors to our country this year. Canada’s tourism industry is on pace to outperform the rest of the economy in 2015, thanks largely to lower gas prices and weak Canadian dollar. But will this positive boom last into the end 2015 and into 2016?

Join us for this special session with the Director of the Conference Board’s Canadian Tourism Research Institute, Greg Hermus. You’ll hear expert analysis of the latest trends in the Canadian Tourism sector, and how these trends may affect your business this year.

Webinar Highlights

Topics addressed in this 60-minute webinar include:

  • Overseas visits to Canada increased by more than 9 per cent in 2014—what is the forecast for 2015 and 2016?
  • The U.S. tourist—how much will a stronger U.S. economy and a weaker loonie spill across the border for Canadian tourism operators?
  • The slumping Canadian economy—how will Canadian travellers respond to an economic slowdown?

For more than two decades, the Canadian Tourism Research Institute (CTRI) has assessed tourism activity in Canada, with a special focus on the outlook for domestic, United States and key overseas travel markets, as well as travel prices. Don’t miss this chance to be part of the discussion and pose questions on the trends that will affect you most in 2015.

About Greg

Photo of Greg HermusAs Associate Director of the Canadian Tourism Research Institute (CTRI), Greg Hermus is responsible for The Conference Board of Canada’s travel forecasts and economic impact analysis. He also leads CTRI’s work in monitoring the state of the Canadian tourism sector for various government tourism departments as well as many private businesses. Greg joined The Conference Board of Canada in 1989 and is well known in the tourism community for his ability to develop tourism related economic models and remains active by participating in many industry working groups.

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