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Council for Chief Marketing Executives

The Council for Chief Marketing Executives (CCME) is an exclusive group of senior marketers from a variety of Canadian industry sectors. The Council provides members with an unmatched opportunity to network with other marketing professionals outside of their normal day-to-day contacts in their organizations and their industry associations. The lessons learned and the partnerships formed through this network help to position you and your organization for future success.

What we discuss:

  • Reputation and brand management
  • Marketing’s role at the CEO table
  • Improving marketing return on investment
  • Customer value measurement

The Mindful Marketer

Teaching Old Marketers New Tricks (Installment #2)—Seize the day!

December 13, 2011

Teaching Old Marketers New Tricks—Installment #1

October 27, 2011

Mad Men (How times have changed)

October 20, 2010

Pictures from our past CCME Meetings


The beautiful grounds at Manoir Hovey.


A view from one of the hotel rooms.


Pre session breakfast.


Breakout group #2 hard at work.


Perry confusing everyone with the next assignment.


Breakout group #3 making sure they understand their assignment.

View the complete photo gallery from the May 2012 meeting.

 

 

Testimonials

“I serve on several marketing committees and the CCME provides the best opportunity to learn about long-term marketing trends. From a networking perspective this Committee has allowed me to design better marketing programs bringing Committee member firms into our retail environment that I otherwise would not have had access too.”

—Rick Perkins, Vice President, Communications and Corporate Responsibility, Nova Scotia Liquor Corporation