The Business of Awesome (and UnAwesome)

The Conference Board of Canada, September 16, 2014
Recorded Webinar
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This is a special 60-minute recorded webinar with Scott Stratten, President of Un-Marketing. This session covers key business concepts related to marketing, branding, public relations, social media, human resources and customer service. It’s about the authentic touch, and the ability to connect technology with engagement to the level of Awesome.

Webinar Highlights

This session includes case studies of successful businesses that gained exposure through being awesome and effective, and will provide actionable tools that will enable audience members to apply the concepts immediately to their own businesses.

About Scott:

Scott Stratten is the President of Un-Marketing. He is an expert in Viral, Social, and Authentic Marketing which he calls Un-Marketing. He now has over 150,000 people follow his daily rantings on Twitter and was named one of the top 5 social media influencers in the world on He’s written three best-selling books, the newest entitled “QR Codes Kill Kittens”.

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