Social Media and HR: How Human Resources Can Harness New Media for Improved Results

Thursday May 17 2012 • Toronto Marriott Downtown Eaton Centre Hotel • Toronto, Ontario

Conference Overview

Learn how HR can harness the social media revolution.

Without doubt the rapid growth of social media is changing how businesses operate across Canada—and while no function is left untouched, it is HR that needs to be on the front line, pioneering adoption while managing risk. Your employees, suppliers, and customers have all embraced social media. The question is: how can you use social media to your greatest advantage?

This event addresses how social media is changing the way your organization works internally and the role HR can play in leading this transformation. With these changes come concerns about implementation, and the decisions about which approaches and applications are best for your needs.

Featuring James Norrie—one of North America’s leading social media experts.

This event will feature two tailor-made, interactive, and in depth sessions by James Norrie who will act as your guide to the changing landscape of social media. James cuts through the hype as he challenges audiences to rethink their business in light of new technologies.  He understands and clearly communicates the technical and social changes that you will have to deal with to succeed with social media. James will provide a whirlwind tour of new developments, introduce you to the options available, and then work with you to examine how you can take a leadership role in this area, both through developing a policy and driving implementation in your organization.

Here’s what past delegates have said about James’ presentations:

James Norrie was by far the best external speaker—once again thought provoking & relevant.

—Aniko Jean, Canada School of Public Service

At last, something about HOW to increase participation & collaboration with web 2.0 in your org!

—Elodie Mantha, Environment Canada

The best—in a league of his own. What I will bring back to my org from his talk justifies the cost of this event.

—Bryan Heal, YOUTHLINK

Challenging, fun, informed, ahead of the curve.

—Gerry Schellenberg, Canada Revenue Agency

Expert guidance combined with real life experiences.

In addition to James, you will hear first-hand from the pioneers who are rewriting the rules of HR. Find out how they use social media to enhance recruitment, communications, cohesion, collaboration, employee retention, and knowledge sharing.

Discussion topics will include:

• how to build a social media strategy from the ground up
• creating a policy for how your people use social media
• using social media to recruit the best talent more quickly and for less money
• building employee engagement with social media initiatives
• replacing annual employee surveys with real time on going assessment
• managing the volume – social media information management
• overcoming IT obstacles

Learn from the experts how to capitalize on this interactive revolution to improve employee engagement, accelerate projects, access knowledge, enable collaboration, and manage major change initiatives.

Get answers to your most challenging social media questions.

New technology and processes cause anxiety. This is particularly true with social media, where comfort levels and experience vary greatly, and new and unforeseen ways to work disrupt long-established practices. There’s also the issue of organizational and personal privacy. How do you ensure that private information is protected in media that are built on their openness and accessibility?

Answer these questions and more with the practical implementation case studies and better practices of the innovators. You’ll also benefit from their experience in making social media work for their organization.

How can social media help you with your greatest HR challenges?

We’d like to address your organization’s most pressing social media issues. Are there any specific topics that you’d like to see covered at this event?  Please contact Executive Program Developer John Brewer at ideaexchange@mac.com with your thoughts.

Contribute to the discussion and stay up-to-date on this event!

Follow and use twitter hashtag #JNSMTO for the latest updates, or send us an email and you’ll be automatically notified when more conference information is available. 

Find out how you can attend this event for FREE!

Do you have colleagues who are eager to learn about social HR, a large Twitter following, plenty of Facebook friends, or loads of LinkedIn connections? If so, we want to hear from you! Bring three colleagues to register with your social media network, and we’ll give you a complimentary pass to the conference! For more information, please connect with Tracie Jones at jones@conferenceboard.ca.

Building on success.

The Conference Board is Canada’s most respected independent research and conference development organization, attracting top public sector leaders and providing an insightful and enlightening learning experience for conference participants.

Connect with your top prospects!

Sponsor this event, and collaborate with senior executives, practitioners, and thought leaders. Associate your brand with the solutions, and position your organization as a leader in its field.

To learn more about exhibiting, reception and luncheon sponsorship, and exclusive sponsor benefits, please contact Rhonda Bradbury at (416) 481-1904 or bradbury@conferenceboard.ca.

Sponsored By

The details of this conference are subject to change. Please revisit this page periodically for updated information.